Privacy Policy
Effective: 14 March 2023
Updated: 18 September 2025
1. Overview
This Privacy Policy explains how Adaca Projects Pty Ltd (ABN 81 169 440 859) (“Adaca”, "we","us", "our") collects, uses, stores, and shares your Personal Information when you visit our website and content, and when you use our services, visit our website, use our applications, or access our services (collectively, the Services). It also explains your rights in relation to your personal information.
By using our Services, you agree to the terms of this Privacy Policy.
2. Scope
This privacy policy covers the Personal Information collected by us when you use, access or interact with our website or content, and when you use or apply to use any of our Services.
This Policy does not apply to:
- customer data, where you or your organisation remainthe Data Controller;
- employee data, being personal information relating toour employees or prospective employees;
- third-party data, being data collected directly by third-party platforms or services integrated with the any of our Services, which is governed by their respective privacy policies; and
- processor activities, where we only act as the Data Processor on behalf of a customer who remains the Data Controller.
3. Information We Collect
For the purposes of this Privacy Policy, "personal information" refers to any information or opinion about an identified individual or an individual who is reasonably identifiable.
We may collect personal information in various ways, depending on your interactions with our Services. Below is a breakdown of what we collect, how we collect it, and why.
4. Why We Collect and Use Personal Information
We process your personal information for the following purposes:
The legal bases for processing are outlined below:
- Consent: where you have explicitly provided your consent or agreed to the integration of third-party software accounts with the Services;
- Contractual necessity: where processing is required to fulfill our obligations under the terms of service, including to provide the Services;
- Legitimate interest: where processing is necessary for our legitimate business interests, including improving Service functionality, detecting fraud, and securing our systems, provided their interests are not overridden by your fundamental rights and freedoms;
- Legal obligation: where processing is required for us to comply with legal obligations, such as financial record keeping or responding to lawful requests.
We use your data for primary purposes (to deliver Services and meet contracts) and ancillary purposes (supporting functions such as analytics, fraud prevention, or marketing). We only process for ancillary purposes if compatible with the primary purpose, is reasonably expected by the user in the context, or is explicitly consented to.
In accordance with the GDPR's Purpose Limitation Principle (Article 5(1)(b)), we do not process personal information for new purposes that are incompatible with the original purpose without first obtaining a new legal basis.
We generally do not collect sensitive personal information (such as health, biometrics, government IDs) (SPI). If required, we only process with your explicit consent or where legally permitted, and only for limited purposes (such as compliance, fraud prevention, or essential service delivery). To understand your rights in relation to SPI, please refer to section 9.
5. Disclosure of Personal Information
We may disclose your information to the following parties, provided such disclosure is necessary and consistent with applicable privacy laws:
- employees, contractors, and related entities;
- professional advisers, such as lawyers, accountants, or auditors;
- service providers and vendors who assist in delivering the Services, such as cloud hosting providers, payment processors, analytics services, and customer support platforms;
- law enforcement agencies, regulatory authorities, or government bodies if required by law, legal process, or to protect our legal rights;
- successors in business transactions (such as in the event of a merger, acquisition, restructuring, sale, or other transfer of assets);
- business partners where collaboration is required;
We may also disclose your information to third parties where you have expressly consented to the disclosure or the consent may be reasonably inferred from the circumstances (such as to your professional advisors).
We do not sell personal information in the traditional sense. However, under certain laws (such as California law (CCPA/CPRA)), certain data-sharing arrangements (e.g., sharing usage data with advertising networks) may be considered a "sale" or "sharing" of personal data. If you are a California resident, you may opt out of such data sharing by submitting a "Do Not Sell or Share My Personal Information" request as outlined in section 9 below.
6. International Data Transfers
Your data may be stored or processed in Australia, the U.S., UK, EU, and the Philippines. We use safeguards such as Standard Contractual Clauses (SCCs), adequacy decisions, Binding Corporate Rules, and Australian Privacy Principles (APP) compliance to ensure protection. For details, contact support@adaca.com.
7. Data Retention and Deletion
We retain personal information only as long as necessary for:
- providing the Services,
- legal/regulatory requirements, and
- resolving disputes.
We assess data retention periodically to ensure that personal information is retained only for as long as necessary. Once personal information is no longer required, we will securely delete or deidentify it.
8. Data Security
We implement robust security measures, including encryption, multi-factor authentication, access controls, and monitoring systems, to protect your personal information from unauthorised access, disclosure, or loss.
In the event of a data breach, we will notify affected individuals and relevant authorities as required by the Australian Notifiable Data Breaches scheme, GDPR Article 33, and relevant U.S. state laws.
9. Your Rights and Choices
9.1. General Rights
Depending on your jurisdiction, you may have the right to:
- access a copy of your personal information;
- request corrections or updates to inaccurate or incomplete personal information;
- request a structured, commonly used, and machine-readable copy of your personal information (such as your account information, preferences, and transaction history);
- request the deletion of your personal information where permitted by law;
- opt out of targeted advertising, behavioural profiling, or similar activities;
- withdraw your consent at any time;
- request human review of automated decision-making.
To exercise your rights, please contact us at support@adaca.com.
9.2. Rights in Relation to SPI
With respect to any SPI we may hold, you may have the right to:
- Restrict the use of SPI for non-essential purposes such as targeted advertising;
- Request that SPI is deleted or anonymised when no longer necessary for legal or service-related purposes;
- Opt-out of the sale or sharing of SPI for commercial purposes.
To exercise your rights, please contact us at support@adaca.com.
9.3. Opting-Out
You have the right to opt out of certain uses of your personal information.
- General opt-outs (apply globally):
- Marketing communications: You may opt out of receiving marketing emails or SMS by following the unsubscribe link in our messages or by contacting us at support@adaca.com.
- Cookies and tracking technologies: You can adjust your cookie preferences through your browser or device settings. Please note that disabling cookies may limit the functionality of some features of our Services.
- Interest-based advertising: You may opt out of interest-based advertising from participating companies via the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI)
- U.S.-specific opt-outs (California CCPA/CPRA):
- Certain types of data sharing (such as with advertising networks) may be considered a “sale” or “sharing” of personal information under California law. If you are a California resident, you may opt out of such data sharing by submitting a request to us at support@adaca.com with the subject line “Do Not Sell or Share My Personal Information.”
10. Children's Privacy
Our Services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children and, if discovered, we will delete.
11. Complaints
If you have concerns, please contact us at support@adaca.com.
We aim to resolve complaints promptly, however if your concern remains unresolved, you may contact your local regulator:
- Australia: Office of the Australian Information Commissioner (OAIC)
- EU/UK: Your national Data Protection Authority
- U.S.: Relevant state privacy regulator
12. Policy Updates
We may make changes to this Privacy Policy from time to time to reflect changes in the applicable laws, or our practices, Services, or operational requirements. If material, we will notify you via email, banner, or in-app notice ahead of the changes taking effect.
Please review this page periodically, and especially before you provide any personal information to us.
13. Contact Us
For further information about our Privacy Policy or practices, or to access or correct your personal information, or to make a complaint, please contact us using the details set out below:
Office Manager
Adaca Projects Pty Ltd
L8, 2 Bligh Street
Sydney NSW 2000
Australia
Email: support@adaca.com